Electric President - Ten Thousand Lines

Today's track: Electric President - "Ten Thousand Lines"
Recommended if you like: The Weakerthans, music that sounds Postal Service-ish©, slow builds, driving music.
Where I might have heard it already: Asics commercial currently in high rotation.
Why it rules: Today's song is made by another duo. The group has kind of had bad timing, in that their music seems to find its way our to the public pretty far after the initial album releases. They should be much more popular by now, even though a few of their songs are likely quickly recognizable (another that made the rounds on tv shows for awhile: http://youtu.be/nqo-GMXCSC4) .
However: Please...no one compare this to Owl City.